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Agritourism in Central Illinois

The University of Illinois Extension defines Agritourism as “any business activity that brings the public to a farm or rural setting in an effort to market farm raised or produced products or for the enjoyment of related outdoor activities”. Oftentimes you will find agritourism as small, local businesses on the main streets of local communities or locations just outside of rural communities. Popular examples of agritourism in Illinois include pumpkin patches, berry farms, orchards, wineries, corn mazes, farmers markets, bed and breakfasts, and more! The diversity of these businesses offers a wide variety of products and services to their visitors, who are typically consumers who enjoy the experience of visiting the location as much as what they may purchase from there. 
 
Agritourism helps rural communities grow economically. The United States Travel Association states that travel and tourism is an over one-billion-dollar industry for the U.S. and generates more than 9 million jobs. The last Census of Agriculture was taken in 2017 and said that 28,575 farms offered agritourism and recreational services that year. Those 28,575 farms generated 949 million dollars in sales. The next Census of Agriculture is to be performed this year, where the number of farms that offer agritourism is expected to increase. Between 2007 and 2017 alone, agritourism grew by 67% and the growth has not been on the decline since then. Some reasons why agritourism is a developing business is because of the opportunity to increase revenue through diversification and the opportunity to make use of underutilized farm resources. In addition, adding agritourism to your operation can offset the costs of rural property ownership and possibly allow for early retirement. It is also a chance to make a business out of a hobby. This may be for wine making, baking, crafting, gardening, hunting, and more. 

Olympia Attends 2022 McLean County Farm Bureau Acquaintance Day

Thirty-two Olympia FFA sophomores had the opportunity to “network” their name when they attended the McLean County Farm Bureau Acquaintance Day on Tuesday, January 11th. Students started out the morning by listening to an inspiring speech by former Olympia FFA Member and State FFA Vice President, Molly Schempp, who encouraged each member to be the best they can be, work towards achieving their goals, and to take advantage of the many opportunities that FFA provides. After breaking into groups, students played three games led by the 4-H camp director and employees, who taught participants about the importance of having good communication and problem solving skills in the workplace as well as meeting new people in order to diversify their agricultural knowledge. After activities, students were able to explore different agricultural careers, and network their own names to the local agriculture representatives. Students cycled through table stations and heard information about each agricultural career opportunity. Students even had the option to drive a Case IH tractor or combine! After a delicious catered lunch, students listened to another keynote speaker who advised students to be careful about what they are posting or saying on social media, and to make good choices and take hold of opportunities that will help them in the future. Students ended the day with agricultural trivia and escape box games. Trinity Weeks reflected on the trip saying, “my favorite part was being able to test drive a large tractor. It was a new and exciting experience for me.” Kaitlynn Whitecotton said, “I enjoyed meeting other FFA members from the other schools that I wouldn’t normally get to meet. The lunch was also really great!”